Awhile back I read this essay on the web. I can't remember what site it was on or who the author was (if anyone knows, please let me know, I'd love to give credit where credit is due), but the main idea was this: in our everyday dealings with people, we either treat them as "whos" or as "its." "Whos" are the people we treat like people--our family, friends, co-workers, etc. "Its" are the people we treat as, well, basically, as machines. People who are there to provide us with a service. The biggest "its" that come to my mind are service people behind counters (and sometimes glass): bank tellers, postal workers, movie ticket sellers, etc.
The author's point, of course, is that we're all people and so we should strive to treat everyone like a "who."
What does that mean?
To me, it means, at a minimum, taking those extra seconds (and, yes, it really is just seconds) to look them in the eye, smile and say hello before engaging in whatever transaction we're there to conduct. Basically, it means taking the time to consciously acknowledge them as a fellow human being.
As I was thinking about this post, I was suddenly reminded of the French. In France, the cultural etiquette is that you must greet someone with a "Bonjour" or a "Bonsoir" before transacting business. If you don't, at best, you'll be gently reprimanded. At worst, you'll be not so gently reprimanded. I think Americans generally chalk this up to the famous French rudeness, but what dawned on me today is that they've decided--as a society--that no one should be treated like an "it." And that's pretty cool.
The other revelation I had is that those jobs most prone to the "it" treatment (bank tellers, postal workers, movie ticket sellers), i.e., where we tend to treat people like machines, are exactly those jobs we've begun to replace with machines.
Food for thought.